Spring 2021 Course Syllabus
Course: ARTC-2317- Section: 71
Typographic Design
LSCPA Logo Image
Instructor Information
Instructor Maurice Abelman
Phone(409) 984-6389
Location:Student Center - Room: 413
Hours:TUES, THURS - 8am-9:3-am / 11am-12:30pm / 3pm-5pm
COVID 19 Information The Lamar State College Port Arthur (LSCPA) Student Code of Conduct COVID 19 Policy requires students who have been exposed to COVID 19 or diagnosed with COVID 19 to report their condition on the COVID 19 Notification Form (available via a link on the Student Code of Conduct COVID19 webpage). This information will be provided to the Dean of Student Services. In addition, this policy requires all students to wear face coverings in compliance with the criteria included in the policy. For more information please refer to the COVID 19 link on the LSCPA website.
Course Information
Description Exploration of typographic design including computer generated letterforms as elements of design. Includes theory and techniques of traditional, contemporary, and experimental typography
Prerequisites None
Learning Outcomes Understand the importance of typography in digital design.
Demonstrate an advanced use of type aesthetics
Generate computer-based designs
Explore experimental typography
Core Objectives
Program Student Learning Outcomes • Prepares design elements for inclusion into a digital product
• Creates original design elements for inclusion into a portfolio
• Describes current trends in graphic design.
• Demonstrates ethics and professionalism within the graphic design field.
Textbooks Textbook Purchasing Statement: A student attending Lamar State College Port Arthur is not under any obligation to purchase a textbook from the college-affiliated bookstore. The same textbook may also be available from an independent retailer, including an online retailer.

Thinking with type: A Critical Guide for Designers, Writers, Editors, & Students Paperback

By: Ellen Lupton (Author)

Publisher: PRINCETON ARCHITECTURAL PRESS; 2nd edition (September 1, 2010)

ISBN-13 : 978-1568989693
Lecture Topics
Lecture Schedule

Week 1 - Course Intro , Syllabus, Textbook Introduction. Design Process.

Week 2 - Lecture 1: Textbook: Text History and Anatomy P 10-37
Project 1 - Intro - Creative Brief

Week 3 - Project 1: Video Demo - Editing Text

Week 4 - Lecture 2: Textbook Text Classification
P 38-83 Project 2- Intro - Creative Brief

Week 5 - Project 2: Video Demo Expressive Type

Week 6 - Lecture 3: Textbook Text Terms
P 84-146 Project 3- Intro - Creative Brief

Week 7 - Project 3: Video Demo Text Sentence structure

Week 8 - Lecture 4: Textbook Text Grids P 148-206
Project 4- Intro - Creative Brief

Week 9 - Spring Break

Week 10 - Project 4: Video Demo- Grid Design

Week 11 - Lecture 5: Artist/ Designer focus
Project 5- Intro - Creative Brief

Week 12 - Project 5: Video Demo: Book Cover Drop Cap

Week 13 - Lecture 6 Final: Artist/ Designer focus: 3-D Type
Project 6- Intro - Creative Brief

Week 14 - Project 6 Final: Video Demo: Experimental Type

Week 15 - Work Week

Week 16 - Final Week: Presentation
Major Assignments

Project Schedule

Week 1 Introductions : Syllabus Review
Blackboard, Adobe illustrator, Lynda.com

Week 2 Project 1: The 27th Letter
Part 1 Thinking - Part 2 Looking

Week 3 Project 1: Part 1 , Part 2 Due
Part 3: Doing - Part 4 Critique

Week 4 Project 1 Due / Project 2: Expressive Type
Part 1 Thinking - Part 2 Looking

Week 5 Project 2: Part 1 , Part 2 Due
Part 3: Doing - Part 4 Critique

Week 6 Project 2 Due / Project 3: Quote          Part 1 Thinking - Part 2 Looking

Week 7 Project 3: Part 1 , Part 2 Due
Part 3: Doing - Part 4 Critique

Week 8 Project 3 Due / Project 4: The Grid
Part 1 Thinking - Part 2 Looking

Week 9 Spring Break

Week 10 Project 4: Part 1 , Part 2 Due
Part 3: Doing - Part 4 Critique

Week 11 Project 4 Due / Project 5: Book Cover
Part 1 Thinking - Part 2 Looking

Week 12 Project 5: Part 1 , Part 2 Due
Part 3: Doing - Part 4 Critique

Week 13 Project 5 Due / Project 6: The 3RD Dimension
Part 1 Thinking - Part 2 Looking

Week 14 Project 5: Part 1 , Part 2 Due
Part 3: Doing - Part 4 Critique

Week 15 Work Week

Week 16 Final Week: Presentation
Final Exam Date May 6, 2021 - 8:0 AM   Through  May 10, 2021 - 4:0 PM
Grading Scale Grade Breakdown

Passing grades: 100-90= A 89-80=B 79-70=C
Failing Grades: 69-60= D 59 – Below= F
Determination of
Final Grade
Determination of Final Grade

The way I calculate grades in this class is by averaging each phase from all of your projects in the class. This way you can know which phases you are having trouble with and which you need to improve on. This class is designed to help you strengthen you skills in all aspects and approaches to design. Finished projects are important but strengthening your foundational skills as a design is what this class and design program will focus on.

Phase 1: Thinking - 20%
Phase 2: Looking - 20%
Phase 3: Doing - 40%
Phase 4: Critique - 20%


A project phase will be evaluated by the following criteria:

Following instructions accurately and meeting deadlines
Effectiveness of solution to project design brief
Uniqueness of solution, demonstration of creativity, level of difficulty and purposeful experimentation.
Craftsmanship, technical application of the programs and attention to detail

Below is a example of the rubric that will be used to grade your assignments. Each category represents a total of 20 points. There are 5 categories which equal to a total of 100 points. In order to receive a full 20 points per category you must demonstrate an advanced level of skill and follow the objectives accurately.
Course Policies
Instructor Policies Expectations

To do well in this course, plan on an average of at least 6-8 hours of work and study per week. Project schedules are designed to give students time for critical and creative revisions; the drafts leading to the final version of a project should represent active experimentation, critical self-assessment, and personal commitment to the work. You must submit each project correctly to Blackboard to get full credit.

Check for class updates, new assignments, lectures, and demos every week via Blackboard. You are expected to maintain your Blackboard assignments and monitor your emails and grades for updates. Check your emails daily. If you have a smartphone, there is no reason why you shouldn’t have constant access to your Lamar emails.

You are expected to be an enthusiastic participant in this class and take ownership of your work. The ultimate objective for this class is the development as a creative professional. If you have questions about projects or lectures contact me through email and I will do my best to guide you to a solution.

Course Work

Each project will be provided with a detailed project sheet called a creative brief. Be sure to follow the instructions carefully. Reread the directions prior to handing in your projects. Failure to comply with these instructions will effect your grade.

Each project willing be based around the a problem you will need to solve using the Design Process. The Design process I teach is based around 4 phases:

Phase 1 : Analyzing the problem (Thinking)

This phase involves understanding the problem, developing a list of objectives you will need to complete you solution to the problem, and brainstorming sessions in the form of writing or drawing assignments.

Phase 2 : Research and Inspiration (Looking)

This phase involves dedicating some time to research information about the subject matter of the problem you need to solve. This may require you to read the textbook, read articles, watch videos and look up other examples of artist and designers works.

Phase 3 : Experimentation and Asset Creation (Doing)

This phase involves incorporating the knowledge gained from the 1st and 2nd phase and applying that knowledge to create a visual solution to the problem of the creative brief. This phase also explores the technology involved with creating you project and will have exercises to help you improve your design skills.

Phase 4 : Presentation and Interpretation (Critique)

Critique is process of criticism for the purpose of evaluating and improving art and design. It is important to be able to talk about the work you produce and to be able to receive feedback from your peers, professor, or boss in order to improve and grow as a designer. In this phase the student will participate in a critique process in order to learn more about their work and where they need to improve. Student will also be given a short quiz to test their knowledge of the project.

Late Work

All work will be due at specific dates as outlined in the project briefs and will be due by 4pm that projected date. Late work will be accepted, but, a letter grade will be deducted for each week that a project is late.
Attendance Policy Online Attendance & Absences

It is a requirement in this class to check Blackboard course every week to see if there are updated assignments, lectures, demos, or any other class related items. Blackboard logs every time you check in so I will be monitoring your progress and attendance online through this method. If you go more than two weeks without checking for updates it will count against your attendance in class and this will ultimately effect your overall grade in the class.

Class News and Updates

I will be contacting you via email (through your Lamar email) with reminders, changes or any other pertinent information. Please check your email at least 24hrs before class or more often. It is your responsibility to manage your mailbox so that lines of communication are open and available.

I will also be posting up-to-date projects videos, presentation pdfs, and the syllabus with any updates on Blackboard. If you misplace your project handouts you will find them on Blackboard for the duration of the project.

Contacting The Instructor

The best way to contact me is through email; I will get back to you within the day. Please note that I only check my LSCPA email after 6pm on weekdays. If the issue is an emergency, please call my cell phone. I am only on campus during class hours, office hours, but will be available for student meetings during breaks or after class.

Academic Honesty Academic honesty is expected from all students, and dishonesty in any form will not be tolerated. Please consult the LSC-PA policies (Section IX, subsection A, in the Faculty Handbook) for consequences of academic dishonesty.
Facility Policies
  1. No food or tobacco products are allowed in the classroom.

  2. Only students enrolled in the course are allowed in the classroom, except by special instructor permission.

  3. Use of electronic devices is prohibited.
Important Information
ADA Considerations The Americans with Disabilities Act (ADA) is a federal anti-discrimination statute that provides comprehensive civil rights for persons with disabilities. Among other things, this legislation requires that all students with disabilities be guaranteed a learning environment that provides for reasonable accommodation of their disabilities. If you believe you have a disability requiring an accommodation, please contact the the Office for Disability Services Coordinator, Room 231, in the Madison Monroe Building. The phone number is (409) 984-6241.
MyLSCPA Be sure to check your campus E-mail and Course Homepage using MyLSCPA campus web portal (My.LamarPA.edu). When you've logged in, click the email icon in the upper right-hand corner to check email, or click on the "My Courses" tab to get to your Course Homepage. Click the link to your course and review the information presented. It is important that you check your email and Course Homepage regularly. You can also access your grades, transcripts, and determine who your academic advisor is by using MyLSCPA.
Other This syllabus is subject to change at any time during the semester. You will be notified of any changes or will be issued a new syllabus
HB 2504 This syllabus is part of LSC-PA's efforts to comply with Texas House Bill 2504.
Commercial Music, Visual and Performing Arts
Chair:Richard Vandewalker
Phone:(409) 984-6520

If you have a grievance, complaint, or concern about this course that has not been resolved through discussion with the Instructor, please consult the Department Chair.